Publicity Authority

Publicity Authority is here to help you achieve your publicity and PR goals.
In very broad terms, publicity and public relations (PR) are related because both are concerned with public perception of a business or an individual. At first glance, one might assume that such services are needed by politicians and celebrities but not necessarily by a professional or a business, right? I'm not about to convince you otherwise, I'll just ask you three questions:

- Would you rather go to the dentist you know or a dentist you don't know?
- Would you rather shop at the store you like or the other one that you don't like?
- Have you ever wished to become a patient of the plastic surgeon or dentist you've seen on TV?

Can you appreciate the difference? There are many more. Some of them are:

- media exposure generates more media exposure
- media presence increases the esteem you receive from your peers
- media presence makes your service or product more desirable by customers

Neither publicity nor PR can be forced on - or bought from - the media. You know it and your customers know it, too. Any information about you and your business in the media is a third party's opinion of you. It is therefore TRUSTWORTHY. (If and when, the media invites you to solicit your professional opinion your status as authority on the subject of your expertise is cemented in the eyes of the public.)

Neither publicity not PR is advertising or promotion and yet, both tend to help grow customer base. Advertising isn't credible or liked. Media presence isn't associated with advertising. It makes you important, credible, well-known, reputable and likable.

There are countless publicists and publicity firms promoting their services Online. Some provide legitimate services, a minority consists of outright quacks. With some research you'll arrive at a similar conclusion.
The vast majority of publicity providers offers SOME publicity services. You could try doing one thing with one firm and another with someone else. The cost will obviously be higher one service at a time. The results will be difficult to measure. Final outcome impossible to gauge because each part of the job was performed by someone else and no one is actually accountable for the results.
That's where Publicity Authority comes in: we can handle most publicity and PR projects in all their aspects under one expert management; produce the results you're looking for; gauge them, report them to you in regular intervals and yes, we guarantee our work. That's what YOU need for your project: the assurance that your publicists are competent, effective and reputable.

Publicity Authority (a division of CEILA Company) is in the publicity business for over 10 years; our staff's combined publicity experience approaches 40 years! (The exclamation mark stands for the contacts and access that not even the most talented publicist can build overnight.)
Listing all the services Publicity Authority provides simply isn't feasible. We're listing some of them here. If the one or two that you're looking for isn't listed, please contact us, we're certain that we provide these, too.

Publicity Strategy
Publicity Campaign Development
Establishing Presence in the Media
Media Kit Development
Press Release Writing
Press Release Submission
Article Writing
Article Submission
Media Proposal Writing
Media Proposal Submission
Media Relations
Media Coaching
Media PR Counsel
Creating Media Guest Appearances
Creating Media Expert Spots
Arranging Celebrity Appearances for Special Occasions
Emergency PR
Public Image Creation
Public Image Reinvention
Brand Promotion
Coordination and Oversight of Client's Marketing Materials
Advertising Screening
Vertical Market Analysis
Learn about Publicity Facts & Fiction

If you find the list overwhelming, you're right: it is. No client needs all the services listed above. Each client and his individual needs require personalized approach. That's why we develop individual publicity strategy for every client and that's also the only way to determine the cost and duration of our services which would be best for YOU.
For those of you who have no experience with publicity at all here is some general info: the required working agreement's duration varies depending on the type of business you're in and the goals you're planning to achieve. The standard duration is 12 months; 6 months agreements are available for smaller projects. The fees vary from basic PR for a small business which can starts at $1,000 a month to $5,000 a month for a professional office, once again the final quote depends on the specifics of your business, your expectations and the extent of work involved.

Before we go any further, we're often asked for proposals. Of course, you need to know what Publicity Authority can do for you, how much time it will take, the estimated cost. That's understandable. If you'd like to request a general proposal you're welcome to do so here, BEFORE you do however be sure to understand, the proposal will be by necessity quite generic. Preparing a proposal akin to a publicity strategy requires extensive market research, teleconferencing, and a lot more. All of it requires time, labor and resources which we're unable to give away to everyone who asks. That's why YOUR proposal will be somewhat generic, once you become Publicity Authority's client, a custom publicity strategy and implementation schedule will be developed especially for you within the first 10 days of our working agreement. If you don't like the idea or you feel that it is like buying "a cat in the bag", yes, there is another way: we can develop more detailed proposal for you and charge you for it (the average cost is $500). The cost of a detailed proposal is fully deductible if you become Publicity Authority's client within 10 days of the receipt of the proposal. (If you don't that's OUR cost of preparing a detailed proposal and we'll retain the fee.)

ATTENTION PROSPECTIVE CLIENTS: CEILA Company DOESN'T provide references. We enjoy positive clients' rating Online and off, have extensive presence on social networks and in the media. Since we provide 100% confidentiality clause in our working agreements, we can't breach past or present clients' confidence to attract new business. (On the other hand, we are one of the VERY few firms in our line work, who provide 100% satisfaction guarantee). To view available client list, click here.

Publicity Inquiry

(Kindly fill out the form below, completely. In order for Publicity Authority to provide you with relevant answers we'll need some information about you, your needs and concerns. Calling to ask how much we charge is a question that can't be answered "in theory". We need your inquiry as well as other information within the form to provide you with a concrete response.)

BE ADVISED: requests from adult industry, travel, hotel, motel, etc. are NOT welcome.

Please enter your contact information:

Name

Title

Business Name

Street Address

City

State

Zip Code

Work Phone

E-mail

Website

What are your publicity needs and / or goals?

What is your approximate monthly publicity budget?

How soon are you planning to start?

Would you like us to present you with a DETAILED proposal ($500 fee required, if you become our Client within 10 days from the proposal's date, the fee will be credited to your account; if not that's OUR cost of preparing a proposal.)

What are your specific concerns, timeliness? Would you like us to respond with a standard proposal?

| ARTICLES FOR BUSINESS OWNERS | HELP YOUR BUSINESS! |

Keywords: Publicity Authority, CEILA Company, publicity, PR, public relations, media presence, media exposure, media coaching, public image, Publicity Authority in L.A., Medical Publicity Experts, Dental Publicity Experts, PR Authority in L.A., Project Based PR, Business Authority Online, Professional Reputation Defender, Business Video Services LA, Top Web Design Experts, Medical Website Design Experts, Plastic Surgery Websites Experts, Website Design For Physicians, Dentist Website Experts, SEO Authority Online, Top SEO LA, Domain Names Authority, Backlinks Authority, Syndication Authority, Buy Top Page Rank, Buy Top Google Ranking, Buy Google Keywords, Top Internet Marketing Authority, Social Networking Authority